Locales - onHue

COLOR CATALYST – LOCALES

Make your brand colors more inclusive

74%

of users feel frustrated when website content isn't personalized to their preferences or locations.

80%

of marketers report higher conversion rates when web content is localized.

86%

of consumers say personalization plays a role in their purchasing decisions.

70%

of consumers say they find content that reflects their local culture more engaging.

Through the use of 500+ locales, you can create alternative palettes that can reach audiences based on location and language spoken

WHAT ARE LOCALES

"Locales" encompass specific geographical, cultural, or linguistic settings that dictate how data is formatted and presented. This includes aspects such as date and time formats, number formats, currency symbols, and language preferences. Locales ensure that software applications are appropriately tailored to diverse regions and cultures, enhancing relevance and user-friendliness.

HOW DOES IT WORK

Using assigned rules for each color and its corresponding locale variants, onHue dynamically verifies users' browser locale settings and delivers the colors designed for that specific audience. If a color palette isn't specified for a particular audience, you can also establish a default color.

CATALYST PURPOSE

As brands extend their reach globally, the potential to make an impact through color has expanded. Cultural, geographic, and linguistic factors often influence the emotions associated with colors. With this catalyst, you can now explore, experiment, and engage more deeply with your customers.

Ready to add some color magic to your projects?

Reach out and let's see how onHue™ can help make your brand stand out with dynamic color palettes.

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